Watch ideas become real software, live.

No computer science degree. No bootcamp. Watch real business tools get built live with AI in about 90 minutes, then steal the exact prompts and build your own.

Next live session

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Latest builds

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Episode 1 is coming. The first build is being scheduled, and yes, we're considering building this very website live on air. Want to be part of it?

How the show works

1 · A real problem

Every episode starts with a real business problem: a guest's, a viewer's, or one of Joe's. No toy demos.

2 · Built live with AI

We vibe code it on air with tools like Claude Code. Plain English in, working software out. Mistakes included.

3 · Shipped by the end

Episodes end with a live URL. The replay, the prompts, and the finished tool all stay online for you to learn from.

Be on the show

Got an audience and a problem worth solving on air? Or are you a builder or domain expert with something great to show? Come build with Joe, live.

Apply to be a guest →

Ready to build your own?

Watching is step one. Building is step two.

Everything you see on this show, you can learn to do. Joe's hands-on Claude Masterclass is a full build day where you ship a real tool for your business. No coding background needed.

Learn about the Masterclass →